Instead of the traditional white T-shirt with a colored logo, the 2013 Bolder Boulder race T-shirts will be purple, green, grey and burnt orange, race officials announced today.
This year marks the first time since 1987 that the 10K Memorial Day road race, which attracts more than 52,000 participants each year, will not distribute white T-shirts, said race director Cliff Bosley.
The 2013 race will be held May 27.
"Today is 95 days until the 35th running of the race," Bosley told the Camera. "We've done white for a long time, so we said maybe we should pick some shirts that have some color to them and have some excitement with them."
One of the shirts is a performance shirt made by Frank Shorter Running Gear, Bosley said.
In 1981, the Bolder Boulder was the first race to feature a technical running shirt, which also was made by Frank Shorter Running Gear, Bosley said. That same year, Shorter won the Bolder Boulder, Bosley added.
This year's design was a nod to that piece of race history, Bosley added.
The logo featured on the front of the T-shirts reads "BB10K," with the number 13 comprising the second "B" in the design.
"We can't do that next year, so we thought maybe there's some unique things we can do with the graphics and still have it be a pretty clean, bold design," Bosley said.
For men, shirt options include a "granite heather" T-shirt and a "burnt orange" Frank Shorter technical shirt, according to a news release.
On the women's side, options include a "plum" T-shirt and an "amethyst" Frank Shorter technical shirt, the news release said.
Race registration includes the choice of a short-sleeved, technical or long-sleeved shirt.
The 2013 T-shirts were designed by Denver-based Genesis Inc., which has been designing Bolder Boulder gear since 1979.
For more information, visit bolderboulder.com.