GOLDEN — A stoned dude appears to have successfully hung a big-screen television in his living room. Satisfied with his work, he ambles over to grab some munchies.
Just as he's about to dig in, the television falls to the floor, and he views the damage with a puzzled look.
A few words then appear on the screen informing viewers that installing a new television while stoned is legal but "driving to get a new one isn't."
That is one of three commercials produced by the Colorado Department of Transportation — and released Thursday — as part of an education campaign aimed at informing drivers about the dangers of driving under the influence of marijuana.
CDOT's efforts are to head off misconceptions about the state's venture into legalizing certain levels of marijuana possession and sale. Namely, the state and police want to dispel notions that pot produces better, more skillful drivers.
"We heard repeatedly that people thought marijuana didn't impact their driving ability, and some believed it actually made them a better driver," CDOT spokeswoman Amy Ford said, referring to a September study of 770 Coloradans. CDOT contacted the participants by phone.
The "Drive High, Get a DUI" campaign takes a neutral stance on legalization but focuses on the impaired-driving law in Colorado, Ford said.
"We certainly are trying to be humorous, but we also wanted to drive home the point that it's certainly legal to use marijuana in Colorado, but it's not legal to get behind the wheel and drive," Ford said.