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Startup accelerator Techstars has hired Matthew Grossman to its newly created role of chief brand and communications officer.

Grossman is based in London (Techstars is a global accelerator that’s headquartered in Boulder) and was a vice president of communications there for The Walt Disney Co. (NYSE: DIS)

“Matthew’s successful track record at building widely known brands in a decentralized environment make him the perfect fit for this role,” said CEO Maëlle Gavet. “With his experience in international strategic message development, I am confident that Matthew will be an asset to our team and help advance our business objectives around the globe.”

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